Does it ever seem like the tricks to increasing conversions never work? Tune in this week to Best Search Strategies as we discuss the secrets to increase your conversion leads.

Join in to learn the EXACT formula for calculating how much data size you need to be confident with the correct landing page. Vertster CEO Scott Miller will be our guest host this week as he discusses:

• How to determine statistically significant data sample
• What to test?
• How long to run A/B tests?
• How to track Lead Generation with Phone Calls?
• The top 5 Mistakes and how to avoid them

Be sure to bring your calculator and tune into Webmaster Radio.com at 2:00PM (PST)

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This week on Best Search Strategies, Clix Marketing CEO David Szetela joins in as a guest host to cover the current state of the search industry in respect to the Yahoo/Bing transition. The highly anticipated merger has left many search marketers wondering how this will affect everything in the future. So tune in this Wednesday at 2:00 PM (PST) to find out the details you should be aware of as the transition commences later this fall.

David Szetela’s topics will include:

• How to prepare for the transition of Bing / Yahoo?
• What is happening in the industry and how to stay ahead?
• What bid management software is best for agencies?

And as always the shows airs every Wednesday at 2:00PM on Webmaster Radio.com

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With Bing’s recent tweet “@bing – Free T-Shirt Friday this week: Send us a rhyme that includes Bing and if you put it in a Haiku even better! Include #FTF ^KM” the EngineReady team figured they would show off their poetic aptitude and grace you with a few rhymes and haikus.

Brad Merkel
Search results are clear
Clutter is never a fear
Bing deserves a beer!

Brett Keeler
Paid Search is My Thing
Searchers Will Buy Anything
Advertise on Bing

Brian Lewis
When search is your thing, get on Bing!

Jay Sanders:
When you search with Bing,
You get more $cha-ching$

Mike Poserina
Soon Yahoo joins Bing
Together their alliance
Is something to sing

Keith Lovgren:
In spring I Bing
mp3, info and video
following my path

Lisa Talia
Shop on Bing
Get all my bling
Credit card goes cha ching

Matt Blatchley
Submission Pending

Brittany Bingham
With Bing, you’ll find just the thing!

Jamie Smith
Submission Pending

Now it’s your turn, show us what you got!

adcenter, Bing, msn, ryhme

Don’t be alarmed if you are not seeing your own ads! Here is a great explanation straight from Bing…

 “Recently there was a system improvement implemented to enhance our current search algorithms. Part of this enhancement detects the likelihood of a particular user clicking on ads based on their preferences, history, and other quality factors.  The search engine learns about the users and how likely they are to click on an ad.  Users who are more likely to click, see more ads, while users who are less likely to click, see fewer ads.

Advertisers might not be able to verify that their own ads are showing on Bing as easily, due to their usage patterns or history.  Searching for ads without clicking on them may prevent advertisers from seeing their own advertisements when they look for them.  If you are unable to view your ad, please be aware that it does not mean your ad is not serving.  In fact, this helps to verify that the system improvement is in place to ensure your ads are shown to quality users who are most likely to click on your ad, providing you the best value for your advertising strategy.

I understand that advertisers would like to see their advertisements to validate that their ads are showing and to check their competition.  We are hoping to have a tool that allows advertisers to validate whether their ads are showing and where in the near future.“

-Bing Representative

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