With Bing’s recent tweet “@bing – Free T-Shirt Friday this week: Send us a rhyme that includes Bing and if you put it in a Haiku even better! Include #FTF ^KM” the EngineReady team figured they would show off their poetic aptitude and grace you with a few rhymes and haikus.

Brad Merkel
Search results are clear
Clutter is never a fear
Bing deserves a beer!

Brett Keeler
Paid Search is My Thing
Searchers Will Buy Anything
Advertise on Bing

Brian Lewis
When search is your thing, get on Bing!

Jay Sanders:
When you search with Bing,
You get more $cha-ching$

Mike Poserina
Soon Yahoo joins Bing
Together their alliance
Is something to sing

Keith Lovgren:
In spring I Bing
mp3, info and video
following my path

Lisa Talia
Shop on Bing
Get all my bling
Credit card goes cha ching

Matt Blatchley
Submission Pending

Brittany Bingham
With Bing, you’ll find just the thing!

Jamie Smith
Submission Pending

Now it’s your turn, show us what you got!

adcenter, Bing, msn, ryhme

On June 3rd, I will have the opportunity to speak directly with the designers, managers & executives of Microsoft AdCenter.  In a yearly summit which about 50 advertisers are chosen to attend, Microsoft allows us to air our frustrations and point out their (many) short comings from the eyes of an end-user.  This is a rare opportunity to actually make a difference and get Microsoft AdCenter to the forefront of search. 

These yearly powwows are to align AdCenter’s goals with that of its advertisers.  I was quite surprised how humbling they were last year; jotting down every idea brought up.  I think they realized that their system was architected with their programmer’s ideas & designs instead of an advertiser’s.  They need us to help make their changes.

If you are reading this and have a specific operation issue, lack or functionality, editorial, customer service, or anything you want to get off of your chest, please leave a comment here and I will be sure to represent your voice.  And please, don’t hold back.

MSN AdCenter

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We were contacted by our Microsoft AdCenter account rep last week about the AdCenterAdd-in(beta) for Excel 2007 with Ad Intelligence. Excited to install a new module for Excel, this new tool seamlessly integrated itself into Excel 07 as a separate category tab.

The Verdict: This Beta add-in is the first time MSN AdCenter has truly developed a tool with the end-user held close at mind. This client-side add-in is a really good tool not a revolutionary tool, but a valuable feature set to call upon at any given moment you are in Excel plugging away at new keywords. The beauty of this program is that the data can be applied to non-MSN marketing channels.

Here’s a list of notable features with some good suggested uses. (more…)

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