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	<title>Engine Ready &#187; Rants</title>
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		<title>Louis CK: Transparency Is the Future</title>
		<link>http://blog.engineready.com/louis-ck-transparency-is-the-future/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=louis-ck-transparency-is-the-future</link>
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		<pubDate>Fri, 23 Dec 2011 16:33:21 +0000</pubDate>
		<dc:creator>Mike Poserina</dc:creator>
				<category><![CDATA[Engine Ready]]></category>
		<category><![CDATA[Rants]]></category>

		<guid isPermaLink="false">http://blog.engineready.com/?p=936</guid>
		<description><![CDATA[It’s a new world these days when we think of businesses.  If people didn’t trust corporations &#38; the financial industry 10 years ago, what must they think of them now?  The only way to earn back the trust of the masses is by doing business transparently. Comedian Louis CK showed us all this week how [...]]]></description>
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		<title>Zager &amp; Evans: Account Management Philosophy</title>
		<link>http://blog.engineready.com/zager-evans-account-management-philosophy/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=zager-evans-account-management-philosophy</link>
		<comments>http://blog.engineready.com/zager-evans-account-management-philosophy/#comments</comments>
		<pubDate>Mon, 27 Jul 2009 21:00:38 +0000</pubDate>
		<dc:creator>Mike Poserina</dc:creator>
				<category><![CDATA[Rants]]></category>
		<category><![CDATA[Account Structure]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://blog.engineready.com/?p=339</guid>
		<description><![CDATA[There are many PPC account managers out there who are so tied to their original campaign structures that their account performance remains stagnant or even falters in the ever changing landscape of search engine marketing. Whether it be out of fear or pride, we cannot expect a campaign which was created a year or more [...]]]></description>
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		<title>The Perfect PPC Advertiser Platform</title>
		<link>http://blog.engineready.com/the-perfect-ppc-advertiser-platform/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=the-perfect-ppc-advertiser-platform</link>
		<comments>http://blog.engineready.com/the-perfect-ppc-advertiser-platform/#comments</comments>
		<pubDate>Fri, 09 May 2008 20:38:44 +0000</pubDate>
		<dc:creator>SEM Team</dc:creator>
				<category><![CDATA[Rants]]></category>
		<category><![CDATA[Adwords]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Quality Score]]></category>

		<guid isPermaLink="false">http://blog.engineready.com/?p=31</guid>
		<description><![CDATA[One of my favorite movies growing up was Weird Science. I recall watching the film for the first time with my babysitter back in the 80s. Thanks to Netflix, I was reminded of this classic a few days ago and, as strange as it sounds, thoughts about the movie have popped into my head since. [...]]]></description>
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		<title>Google: Anti-Family &amp; Anti-Me</title>
		<link>http://blog.engineready.com/google-anti-family-anti-me/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=google-anti-family-anti-me</link>
		<comments>http://blog.engineready.com/google-anti-family-anti-me/#comments</comments>
		<pubDate>Wed, 23 Apr 2008 00:10:43 +0000</pubDate>
		<dc:creator>Mike Poserina</dc:creator>
				<category><![CDATA[Rants]]></category>

		<guid isPermaLink="false">http://blog.engineready.com/?p=29</guid>
		<description><![CDATA[A few months back, Google sent me Survey request email.  Normally I ignore them, basically because Im fairly content with the current state of customer service and usability of the systems.  But this time Google offered a Free Gift. Who wouldn&#8217;t give 15 min of their time for free Google Schwag? So I participated. 3 [...]]]></description>
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