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	<title>Engine Ready &#187; Landing Page Optimization</title>
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		<title>The Art of Landing Page Development</title>
		<link>http://blog.engineready.com/the-art-of-landing-page-development/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=the-art-of-landing-page-development</link>
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		<pubDate>Wed, 17 Mar 2010 19:02:32 +0000</pubDate>
		<dc:creator>Keith Lovgren</dc:creator>
				<category><![CDATA[Google AdWords]]></category>
		<category><![CDATA[Landing Page Optimization]]></category>
		<category><![CDATA[Engine Ready]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Landing Page Development]]></category>
		<category><![CDATA[Landing Page Testing]]></category>
		<category><![CDATA[search marketing]]></category>

		<guid isPermaLink="false">http://blog.engineready.com/?p=618</guid>
		<description><![CDATA[If business is war, then landing page testing and development are pitched battles to win consumers over competitors. Just as in war, the first thing we do in developing landing pages is to create a strategy This is the process we use in Engine Ready’s landing page development section. First we like to list out [...]]]></description>
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		<title>Strong Landing Page Development Starts Here</title>
		<link>http://blog.engineready.com/strong-landing-page-development-starts-here/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=strong-landing-page-development-starts-here</link>
		<comments>http://blog.engineready.com/strong-landing-page-development-starts-here/#comments</comments>
		<pubDate>Mon, 15 Feb 2010 21:10:09 +0000</pubDate>
		<dc:creator>Keith Lovgren</dc:creator>
				<category><![CDATA[Google AdWords]]></category>
		<category><![CDATA[Landing Page Optimization]]></category>
		<category><![CDATA[Landing page conversions]]></category>
		<category><![CDATA[Landing Page Copy]]></category>
		<category><![CDATA[Landing Page Development]]></category>

		<guid isPermaLink="false">http://blog.engineready.com/?p=483</guid>
		<description><![CDATA[Do you have some ongoing Google AdWords campaigns that, despite being optimized, are not performing to your expectations? Oftentimes, the problem is with the landing page copy. To illustrate this point, let’s say we have a software company that makes a great product at a very good price. Their AdWords account has been up and [...]]]></description>
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		<title>Landing Page Developement &amp; Testing</title>
		<link>http://blog.engineready.com/landing-page-developement-testing/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=landing-page-developement-testing</link>
		<comments>http://blog.engineready.com/landing-page-developement-testing/#comments</comments>
		<pubDate>Thu, 02 Jul 2009 16:20:49 +0000</pubDate>
		<dc:creator>Brett</dc:creator>
				<category><![CDATA[Landing Page Optimization]]></category>
		<category><![CDATA[Landing Page Development]]></category>
		<category><![CDATA[Landing Page Testing]]></category>

		<guid isPermaLink="false">http://blog.engineready.com/?p=316</guid>
		<description><![CDATA[When in the landing page development phase it is important that you follow some simple guidelines in order to receive the best results possible. Lets take a look at what we have identified to work best for a high converting landing page. 1 &#8211; First Impression: Make sure your landing page clearly communicates what your [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Are All &#8220;800&#8243; Numbers Treated Equal?</title>
		<link>http://blog.engineready.com/are-all-800-numbers-treated-equal/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=are-all-800-numbers-treated-equal</link>
		<comments>http://blog.engineready.com/are-all-800-numbers-treated-equal/#comments</comments>
		<pubDate>Mon, 27 Apr 2009 16:23:08 +0000</pubDate>
		<dc:creator>Brian Lewis</dc:creator>
				<category><![CDATA[Landing Page Optimization]]></category>
		<category><![CDATA[conversion rates]]></category>

		<guid isPermaLink="false">http://blog.engineready.com/?p=277</guid>
		<description><![CDATA[As I&#8217;m sure you&#8217;re aware, there are 4 toll-free prefixes &#8211; 800, 888, 877 and 866. Although the &#8220;800&#8243; prefix has been around for over 40 years, its next oldest sibling, &#8220;888&#8243; is only 13 years old. The &#8220;877&#8243; prefix came about 11 years ago, while the youngest &#8220;866&#8243; has only been in use for [...]]]></description>
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